This freestanding 6 x 3m site is located before traffic lights on the congested Hillsborough Rd. It captures two lanes of traffic heading towards the Southwestern motorway. The site sits 250m ahead of two on-ramps. The east on-ramp is a major route towards the airport and west heads to Pt Chev and the CBD via the Waterview Tunnel. It also targets traffic heading around the surrounding suburbs of Three Kings, Royal Oak and Onehunga.